Digital Marketing Consulting

Creating effective prompts with ChatGPT: The CPA Method
A few days ago, I shared on LinkedIn what, in my opinion, is one of the best methods for creating effective prompts with GPT-4 and ChatGPT. I called it the CPA method (Context, Prompt, Adjust),

Inbound vs. Content Marketing: Definitive Guide
The art of attracting customers and maintaining their loyalty has never been more challenging. How can we stand out in a sea of constant information and draw our audience’s attention? To tackle this challenge, there

3 Pros and 3 Cons of TikTok
TikTok is one of the most used platforms in recent years, the type of content offered on this platform seems to be highly engaging for young people and teenagers, and although most are aware that

Know the 9 Most Common WhatsApp Scams
WhatsApp Scams are big business these days, and it’s not always easy to know how to stay safe. Due to its immense popularity, scammers are using WhatsApp for identity theft and to steal from millions

Characteristics of a good logo
When examining several proposals for the design of a logo, you have to look for them to meet several conditions, of which there are three that are fundamental.